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Barry Schwartz
Journalist

Barry Schwartz

Editor of Search Engine Roundtable at RustyBrick

LinkedIn@rustybrickWebsite

Barry Schwartz is an editor and CEO who works in search engine news and information.

7
Mentions
7
Articles
2
Outlets
Sep 2026 — Oct 2026
Coverage
Neutral
Sentiment

Companies Covered

Appears In

Sentiment Distribution

Based on 7 scored articles

Positive 29%Neutral 14%Mixed 29%Negative 29%

Writes About

Mark Williams-CookOther
1 article
Saeed KhosraviOther
1 article
Cedric HueslerEngineer
1 article
Derek PerkinsEngineer
1 article

Articles

Most recent first

Mentioned In

Referenced in coverage

Semrush Confirms Inaccurate Google SERP Data
Search Engine RoundtablenegativeOct 22, 2026

“Editor reporting on Google's anti-scraper measures and SEO tracking tool accuracy issues.”

ChatGPT Drops Referrer Parameters, Impacting Analytics Tracking
Search Engine RoundtableneutralOct 15, 2026

“Reported on ChatGPT's removal and reinstatement of UTM parameters affecting web analytics attribution.”

Google is paying about 100 publishers for content feeding AI Overviews, from under $1,000 to over $1M a year
The InformationcautiousOct 2, 2026

“Host of It's New recap discussing Google's AI publisher payments, Maps review sign-in changes, and sponsored product grid tests.”

Google Search Console Adds Multimodal Search Type Filter
Search Engine RoundtablepositiveOct 1, 2026

“Byline author reporting on Google's new multimodal search type filter in Search Console.”

Google Local Knowledge Panels Now Feature AI Overviews
Search Engine RoundtablemixedSep 17, 2026

“Barry Schwartz reported on Google Local Knowledge Panels incorporating AI-generated overviews via Search Engine Roundtable.”

100% of 'People Also Asked' Results Are Now AI Answers
Search Engine RoundtablecautiousSep 9, 2026

“Author reporting that Google now answers nearly 100% of People Also Ask questions with AI Overviews, up from 12% fourteen months ago.”

Google Expands AI Search Performance Insights in Merchant Center
Search Engine RoundtablepositiveSep 9, 2026

“Reported on Google's expansion of AI search performance insights to Australia, Canada, India, and New Zealand.”